International Strategic management

Learn to identify and analyze strengths and weaknesses in the internal environment and opportunities and threats in the different external environments in order to pinpoint strategic options and make a rational choice for the best option.



  • Level: Third year

  • Semester: Fall

  • Credits: 13 ECTS 

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When working on international strategic management a lot of different techniques and strategic analytical models have to be used. Used by the staff and employees of the corporation.

It is the people who do the analysis and make the decisions, so human resource management is of the utmost importance to achieve the goals set.

Examples of subjects are:

  • International Strategic Management
  • What is strategy and which important ‘schools’ can we distinguish?
  • Corporate Governance and corporate social responsibility
  • Techniques used to analyse the internal environment
  • Techniques used to analyse the external environments
  • Location: Leeuwarden
  • Credits: 13 ECTS
  • Semester: Fall semester
  • Level: 3rd year
  • Entry requirements: Knowledge of marketing, management & Organisation. Note: Not suitable for non-business majors.
  • Methods: Lectures / seminars, Workshops, Feedback meetings, Presentations, Negotiating workshops, Guest speaker
  • Examination: Written exams, cases, assignments, participation