Minor content
The subjects that will be covered:
- Primary functions and responsibilities
- Revenue management
- Trends/ branding in the hotel Industry
- In and outsourcing
- Social Media
- Sales Skills
- Sustainability
- Guest safety and security
- Guest loyalty, Guest Relations
- HRM: performance management
- Law
- 2 days BHV workshop (Bedrijfshulpverlener = Company Response Team). An own contribution of €110 is required.
- Option to achieve Certification in Hospitality Industry Analytics (related to revenue management). An exam fee of €89 is required.
This minor is offered by Hotel Management.
Structure of the minor
This minor has a study load of 40 hours per week.
Learning Outcomes
- RD Reinforcement (6 ETC)
After completing this unit the student is able to identify and relate contemporary rooms division management theories with industry examples and to formulate an opinion. - RD Innovations (6 ETC)
After completing this unit the students are able to construct and present a rooms division concept, and defend the choices made. - RD Human resources (3 ETC)
After completing this unit the student is able to identify and relate contemporary human resource theories with an industry example and formulate an opinion.
The educational activities include: Atelier sessions, (guest) lectures, hotel visits and workshops.
A field trip abroad may be possible