Retail Concept Development

Do you want to learn to develop concepts for the retail industry through research and design? And focus on trends and developments that will influence the industry? Then the minor Retail Concept Development is great for you!

You will focus on topics such as technology, sustainability, consumer behavior, social media and more. Together with students and a client you will research, design and implement your concept.

Overview

Study start

  • April
  • November

Location

  • Leeuwarden

Language

  • English

European credits

  • 15 EC's

Minor type

  • For all bachelor programmes

Subject area

  • Business and Management

Minor content

The minor offers a variety of topics fitting current trends and developments in the industry. Students meet with teachers in business meetings and work with their client. In the first 5 weeks students conduct a Literature Review, next to this, students work in groups on a real-life project.

Structure of the minor

Components of the minor are, conducting a Literature Review, design a concept as a project group, business meetings, personal developments.

 

Examination

  • Literature review 
  • Process assessment
  • Project
  • Presentations
 

Particularities

Design Based Approach, collaborations. futurizing    

Questions?

Do you have questions about this minor? Ask them via the online form.