International Hospitality Management (3 year)

(B Hospitality Management), Bachelor’s Degree (3 years), Full-time

Do you enjoy an exciting and dynamic environment? Can you keep your cool even under great pressure? Do empathy and a service-minded attitude come naturally to you? If this describes you and you also happen to enjoy working with people from all over the world, you’ll find that our Hotel Management School ticks all the boxes!

  • Experience being a student at Europe’s largest hotel management school.
  • Receive a fully recognised higher education diploma within three years instead of four.
  • Practical work experience up to a supervisory level at the Notiz Hotel in Leeuwarden, the Netherlands.
  • Part of the programme can be done at the NHL Stenden locations in South Africa, Bali, Thailand, Italy or Qatar.
  • Direct admission to the one-year master programmes at NHL Stenden University of Applied Sciences.

What's in store for you

The three year International Hospitality programme consists of intense self-studying. The amount of practical training in our training facilities and the period of the internship does not differ, compared to the four-year track. Students of the three-year course are also able to go on Grand Tour.

This three-year management course at the Hotel Management School covers hospitality, gastronomy, catering, events, human resources, marketing, sales and finance. It’s an international programme so the language of instruction is English and your fellow students come from all over the world.

You will work on assignments from real companies in each year of the course, often collaborating in small groups and coached by lecturers with relevant practical experience. This method of working means you learn to draw on feedback to adapt your ideas and become more flexible, while also developing your teamwork and leadership skills.

You will also work in our own four-star hotel. This gives you the chance to not only experience how hospitality works in practice, but also learn how to think strategically at a management level and how to carry out research. The diversity of the programme means you’ll experience everything from lectures in the theory of business management to tasting the most delicious wines in a wine class.

In your third year, you get to choose your minor. There’s a wide choice, so there’s bound to be something to perfectly suit your interests. You can follow your minor in Leeuwarden or at one of our partner locations in Thailand, Qatar, South Africa, Italy or Bali. Studying abroad is a dream that has already come true for many students!

You will finish your programme with a 10-month paid internship which will increase the chances of you getting a job and starting work immediately after graduation. We have agreements with more than 300 companies in the Netherlands and abroad, all of them dynamic businesses that are eager to work with you.

If you’d like to know more about our curriculum, click on Study Overview in the menu on the left.

A world of opportunities

The hospitality sector is one of the most international fields and our hospitality programme reflects this. At our Hotel Management School you can choose to go on ‘Grand Tour’ and do parts of your study programme at one of our international campuses in Indonesia (Bali), Qatar, South Africa, Italy, or Thailand. You can choose to study at more than 150 partner universities of applied sciences worldwide and do your internship at one of the school’s 600 industry connections in 40 countries around the world. Hotel Management School offers a world of opportunities.

*the master programme lasts 14 months 



  • Bachelor of Arts

Study start

  • February
  • September


  • Leeuwarden


  • English

Standard duration

3 years


This course amounts to a total of 180 ECTS.


  • EU students (per year) € 1.084,-
  • NON-EU students (per year) €8,350
View all costs

Application deadlines

EU: 15 August / 15 January
Non-EU: 31 May / 31 October
More information


Why we need hospitality professionals now more than ever? 
These are challenging but exciting times for all of us, holding many new opportunities for the future. A future, that calls for resourceful professionals who understand the dynamics of the hospitality industry, and dare to think out of the box to find innovative solutions.  

A bachelor's degree from Hotel Management School puts you on the fast track to a career in this global hospitality industry. You can choose from any number of career paths, ranging from a management position at a hotel or restaurant, theme park, conference center or event planning company to any number of roles in corporate services. Your degree will open up a range of career opportunities, whether you decide to stay in the Netherlands after you graduate or choose to work in another part of the world.

Variety on the job

As a professional in the hospitality industry, you will enjoy a high level of responsibility in a job that is never the same from one day to the next. With your knowledge and head for business, your job is to make sure everything runs smoothly, regardless of whether you’re managing a hotel, organising conferences, or managing a financial team.

Careers open to you after graduation include:

  • General Manager/owner
  • Restaurant Manager
  • Sales and Marketing Manager of a hotel
  • Coordinator or an international convention bureau
  • Event Manager
  • Financial Advisor

Admission requirements

Academic Requirements

To be admitted to one of our 3-year bachelor programmes (also known as fast tracks), you will need to meet the admission requirements as outlined in Dutch Higher Education law. Your diploma must be the equivalent of a Dutch pre-university high school diploma (VWO). 

NHL Stenden University of Applied Sciences recognizes the international qualifications listed here  for admission into our 3-year bachelor programmes*.

If the qualification you will obtain or have obtained is not listed as a recognised qualification, you are most likely not admissible for the 3-year programme. However, if you want to know this for sure, we recommend you apply for the programme through Studielink. Your qualifications will be assessed by an Admissions Officer at the Central Student Administration (CSA) department of NHL Stenden once you have applied.

It may be that you could be admitted to one of our 4-year bachelor programmes. Check the admission requirements for those programmes here to find out. 

If it is unclear what the equivalent level of your secondary school diploma is within the Dutch education system, NHL Stenden University of Applied Sciences will have your diploma evaluated by Nuffic, a Dutch organisation specialised in the assessment of international qualifications. For an indication of how your educational system compares to the Dutch system, please visit the Nuffic website.

* All applications will be assessed on an individual basis by the Central Student Administration (CSA) even if your diploma is listed as a recognised qualification. Although this document has been composed carefully by NHL Stenden, rights cannot be derived from this overview.

All non-EU/EEA applicants are required to submit an English proficiency test with their application to show that their English language skills are at a high enough level to succeed in their studies.

Exceptions can be made for students who have had their preparatory education in a country where English is the only official educational language.

If you are applying for a bachelor degree and hold a diploma from a European institution listed here, and English was included as part of the final exam curriculum, then the additional English language test is not required. The same applies to students who have attained General Certificates of Secondary Education (enough O and A/AS levels with the sufficient score), the European Baccalaureate Certificate, International Baccalaureate Diploma, or an IB career-related programme taught fully in English.

All other applicants need to submit a valid and adequate English language test result with their application.

NHL Stenden University of Applied Sciences accepts four kinds of official language tests in accordance with the Code of Conduct International Student in Dutch Higher Education:
• Academic IELTS 6.0 ** (with an advised minimum of 5.0 for each skill) 
• TOEFL 550 ** (paper-based), 213 (computer-based) or 80 (internet-based). Original test results must be sent directly from the Educational Testing Service to NHL Stenden. The TOEFL institution code for NHL Stenden is C652. 
• Cambridge ESOL score FCE-C (169, or higher). 
• TOEIC *670 (Listening and Reading) and 290 (Speaking and Writing). 

*We only accept TOEIC® certificates from public programs and not from institutional programs. Public programs are organized in public centers and delivers an official score report which is recognized worldwide.
** IELTS, TOEFL and TOEIC certificates more than 2 years old (at the start date of the study), will not be accepted. 

View the comparison of the different scores.

Please note: If you do not yet have the necessary level in English, you may enrol in our Preparatory English Language Course.


This programme is accessible for a limited amount of students. Students will be selected by a motivation interview after application and before 1 June.

Students need to apply online (via Studielink) for the programme B International Hospitality Management, 3 year.

Additional requirements

You are also required to write a motivation letter (300/400 words) based on the following guidelines:

  •  What are the characteristics needed to be a good manager in your chosen field?
  • Why are you interested in a career in management (in your chosen field)?
  • Why should NHL Stenden accept you as a student in your chosen management programme?
  • Please elaborate on how you have researched your choice of study and how you have prepared for studying in the Netherlands.
  • Please include your résumé/Curriculum Vitae.

If you are looking to specialise after four years of study, we recommend that you enrol in the master programme International Hospitality and Service Management or International Leisure and Tourism Studies.

About the study course

The 3-year bachelor's program is especially for VWO students who can handle an intensive, shortened HBO study. To be able to do the program in 3 years, more self-study is expected from you. You will do an individual assignment in years 1 and 2 to show that you have mastered the material well. Similarities with regard to the four-year bachelor's are the practical experience in the four-star Notiz Hotel, the two minors that you follow on our foreign campuses with Grand Tour, and the (inter)national 10-month management internship.


The curriculum is roughly set up as follows: each level has 2 periods of 20 weeks [semesters] or 4 periods of 10 weeks. During each period, you will attend theory classes, work on a practical research topic (Design Challenge) and attend practical classes at our own hotel. At the end of the period, you will be graded on your course work.

Instead of academic years, our curriculum has levels. You learn at your own pace, which may take longer or shorter than a year. If you already have experience in a certain area, through work or study for example, you can start at the next level.

Studyprogramme overview

Average study load per week: 12 contact hours, 28 hours of self-study

At the first level, you will get to know the hospitality industry and find out who you are as a professional. We invest heavily in your personal development and support, so you can discover your unique hospitality DNA.

This level will teach you the basic skills required in the hospitality industry; it's a mix of theory and practice. You will discover the various operational aspects of running a hotel in our own 4-star hotel Notiz, from cooking in the kitchen to cleaning the rooms. You will also get your first Design Challenge: with a small group of students, you must come up with the best solution to a problem posed by one of our own training companies, such as Notiz Hotel or restaurant Wannee. By the end of level 1, you will be able to create a welcoming environment for guests that they see as valuable, safe and sustainable.

General subjects include:

  • Economics
  • Law
  • Marketing and Communication
  • Revenue Management
  • Business English

Specific subjects include:

  • Gastronomy, including taste and tasting theory, food safety, and product knowledge
  • Knowledge of wine

Average study load per week: 10 contact hours, 30 hours of self-study

The second level focuses on management and entrepreneurship in the hospitality industry. We continue to invest in your personal development and support, giving your talent room to grow. You will do two of the following semesters during the second level, and one during the third:

  1. Strategic hospitality management, including 5 weeks of practical experience at one of our own training companies
  2. Enterprise hospitality leader
  3. Responsible global citizen, including 5 weeks of practical experience at one of our own training companies

The second level is a mix of theory and practice. Your development is now at the supervisory level, which means you'll be leading a team. This may be in the kitchen, but could also be in Human Resources, Marketing or Reservations. You will also get new Design Challenges: your assignment might be the development of a vegetarian fast-food chain or a climate-neutral hotel chain. From this moment on, you will be working with external partners in the service industry. At the end of level 2, you will be able to contribute to the goals of the organisation using your network. You know how to handle guests so that you can effectively respond to their – unspoken – needs and wishes, plus you make well-informed decisions that you can justify to the stakeholders. With your entrepreneurial mindset, you provide creative solutions that add value to the hospitality industry.

General subjects include:

  • Intercultural Management
  • Risk Management
  • Strategic Management
  • Research & Statistics
  • Modern foreign languages [French or German]
  • Business English

Specific subjects include:

  • Gastronomy, including taste and tasting theory, food safety, and product knowledge
  • Knowledge of wine
  • Knowledge of beverages
  • Simulation game

Average study load per week: 8 contact hours, 32 hours of self-study

The third level is all about your role as a professional and a global citizen. We continue to invest in your personal development and support, so you can become a game changer in the hospitality industry! On the third level you do one last semester from the following options: strategic hospitality management, enterprise hospitality leader, or responsible global citizen. You will also choose a minor from over 30 minors that best reflects your personality and ambition.

The third level, again, is a mix of theory and practice. Your development is now at management level. This means you'll be leading one or more teams, as a chef or a marketing manager for example, bearing full responsibility for the end result. At this level you will receive your last Design Challenge. In small groups, you will once again work on your assignment, provided by an external service industry partner. By the end of level 3, you will be a flexible leader who is able to adapt to the situation at hand, a leader who is extremely effective at supporting and coaching teams.

General subjects include:

  • Economics
  • Law
  • Research & Statistics
  • Marketing and Communication
  • Revenue Management & Rooms Management
  • Business English

Specific subjects include:

  • Gastronomy, including taste and tasting theory, food safety, and product knowledge
  • Knowledge of wine
  • Knowledge of beverages
  • Simulation game

To reach the end level you must do a 10-month internship, at home or abroad. You must also do a graduation project. During your internship, you will integrate all your roles, effectively turning into a strategic manager. We continue to invest in your personal development and support, so you can become a game changer in the hospitality industry! By the end of this level, you will be able to reflect and draw on your own experiences. Your ambition is to keep improving, both yourself and your organisation – that is how you stay ahead in this ever-changing industry.


Classes at the International Hospitality Management programme cover all facets of management. You may choose a specialisation from a selection of minors. These are electives in which you focus on a specific subject or expand your knowledge by taking an additional subject. This allows you to truly take charge of your education by ‘customising’ your course. You can take the minor at the Leeuwarden location or at one of the NHL Stenden branches located in South Africa, Qatar, Thailand or Indonesia (Grand Tour).​

A selection of minors offered by the Stenden Hotel Management School:

  • Gastronomy (Netherlands)
  • Food & Beverage Management (Netherlands)
  • Advanced Wine Studies (South Africa)
  • Lodge Management (South Africa)
  • Event Management (all NHL Stenden branches)
  • Cruise Management (Netherlands)
  • Spa Business Strategy (Indonesia and Thailand)
  • Marketing & Management in Asia (Indonesia and Thailand)

Real World Learning

As part of its Real World Learning programme, Stenden Hotel Management School owns and operates various Learning Companies that are affiliated to the various courses and are open to students enrolled in these programmes. Run by students and supervised by industry professionals, the Learning Companies are designed for students to apply in practice what they learned in the classroom while at the same time gaining experience in interacting with customers on a day-to-day basis.

International Opportunities

Education concept

Design Based Education

All NHL Stenden programmes are working towards a system of Design Based Education (DBE), which puts co-creation with professionals in the field front and centre. You will be working in small teams of students, teachers, researchers, and industry professionals.

With Design Based Education (DBE) you will have a big influence on your own study route. You will work in small groups with students of different study programmes on real-life issues. You will choose tasks, experiment and test solutions in the national and international market. It is all about learning by doing. Good feedback from peers, clients and teachers will help you to reach the best possible solution.