The minor International Business provides insight and company assignments in the field of international business. Students will provide a Dutch company 'International Strategy Advice' regarding the export of products.
This course is done in close collaboration with the chamber of commerce, local governments, and industry experts. Students learn to give advice by strengthening their theoretical strategic background. This eventually enables them to work as a professional consultant. This includes the design of international strategies and determining the right entry method.
Furthermore, the minor provides knowledge about legal, financial, and logistic aspects of international business. Insights on entrepreneurship, cultural aspects of international business, and knowledge of foreign languages are also part of the programme.
In this course, the student will learn how you can find data in foreign markets and which method is most appropriate. The input will be applied in the main assignment; an export policy plan for an existing company.
Students will become aware of their own cultural background and will use this in many practical exercises.
The student knows and understands the theory, tools, and strategies to enter a foreign market, and is able to identify and explain the factors that influence the entry strategy.
The student knows and understands the theory, aspects and different strategies for export strategy, and is able to identify and explain the factors that influence export strategy.
The student knows and understands the theory, tools, and strategies for exporting companies from a financial management perspective.
You will get to know and understand the theory, tools, and strategies for international logistics and you will be able to identify and explain the factors that influence logistics. You will develop a holistic view of the use of logistics in an enterprise that operates in an international environment.
In the so-called export carrousel, we have 5 central meetings with the chamber of commerce, the province, all participating companies and an expert. This includes company visits, lectures by experienced exporters and workshops. Networking is important. Under supervision, students write the foundation for an export policy plan for an existing company and present this plan to the company. We provide lectures, guest lectures, working in groups, tutoring, and consultancy between colleagues to help you to write and present this plan.
