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International Business

The minor International Business provides insight and company assignments in the field of international business. Students will provide a Dutch company 'International Strategy Advice' regarding the export of products. 

Description minor

This course is done in close collaboration with the chamber of commerce, local governments, and industry experts. Students learn to give advice by strengthening their theoretical strategic background. This eventually enables them to work as a professional consultant. This includes the design of international strategies and determining the right entry method.
Furthermore, the minor provides knowledge about legal, financial, and logistic aspects of international business. Insights on entrepreneurship, cultural aspects of international business, and knowledge of foreign languages are also part of the programme. 

  • Semester or period: fall, spring
  • Level: third year
  • Amount of ECTS: 30
  • Optional course: Dutch Language and Culture

International market research

In this course, the student will learn how you can find data in foreign markets and which method is most appropriate. The input will be applied in the main assignment; an export policy plan for an existing company.

  • Study methods: lectures, group work
  • Literature/readers: sheets
  • Grading policy: final assignment
  • Amount of ECTS: 2

Cross-cultural skills

Students will become aware of their own cultural background and will use this in many practical exercises.

  • Study methods: discussions, group work, cases
  • Grading policy: pass/fail
  • Amount of ECTS: 2 

Entry strategy

The student knows and understands the theory, tools, and strategies to enter a foreign market, and is able to identify and explain the factors that influence the entry strategy.

  • Study methods: lectures, discussions, group work
  • Literature: Export Management, Veldman, EAN: 9789001700324
  • Grading policy: this subject is mandatory to prepare yourself for the main assignment in the minor: give advice to a real company in a business report on how to export their product.
  • Amount of ECTS: 4

Export strategy

The student knows and understands the theory, aspects and different strategies for export strategy, and is able to identify and explain the factors that influence export strategy.

  • Study methods: lectures, discussions, group work.
  • Literature/readers: Export Management, Veldman, EAN: 9789001700324.
  • Grading policy: This course is part of the final assignment: writing an export business plan for an existing company.
  • Amount of ECTS: 4

Finance

The student knows and understands the theory, tools, and strategies for exporting companies from a financial management perspective.

  • Study methods: lectures, group work, guest lectures
  • Literature: Export management, A European perspective, Veldman, EAN: 9789001700324
  • Grading policy: pass/fail
  • Amount of ECTS: 2

Logistics

You will get to know and understand the theory, tools, and strategies for international logistics and you will be able to identify and explain the factors that influence logistics. You will develop a holistic view of the use of logistics in an enterprise that operates in an international environment.

  • Study methods: Lectures, group work, guest lectures
  • Literature: main book in minor Export Management, Veldman, EAN: 9789001700324
  • Grading policy: pass/fail
  • Amount of ECTS: 2

Assignment International Business

In the so-called export carrousel, we have 5 central meetings with the chamber of commerce, the province, all participating companies and an expert. This includes company visits, lectures by experienced exporters and workshops. Networking is important. Under supervision, students write the foundation for an export policy plan for an existing company and present this plan to the company. We provide lectures, guest lectures, working in groups, tutoring, and consultancy between colleagues to help you to write and present this plan.

  • Study methods: Lectures, discussions, group work, cases, excursions, guest lectures
  • Literature: Export management, European perspective Veldman
  • Grading policy: Not sufficient, sufficient, good, excellent
  • Prerequisites: 3rd or 4th year of study, having done the internship
  • Amount of ECTS: 14

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