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Minor

Marketing

Starts in
September
Ec
30 ECTS
Location
Emmen

Are you interested in exploring new international markets? And do you want to determine which market is most interesting for a real-life company? In this semester, you will find out in our Marketing Project. Based on a country analysis a choice for a market will be made and this specific market will be researched further, so that a strategic marketing advice can be given.

Module content

For a real company the students will in groups perform a market research, starting with a research design and finishing with a written report including the results, conclusions and recommendations

Structure of the module

The following courses are offered to ensure you will have the necessary knowledge and skills to successfully complete the Marketing Project (12 ECTS):

  • Marketing Research 1 (3 ECTS)
  • B2B and Service Marketing (3 ECTS)
  • General Economics (3 ECTS)
  • Strategic Marketing (3 ECTS)
  • Business English 2 (3 ECTS)
  • Professionalisation 3 (3 ECTS)

Study features

Starts in
September
Location
Emmen
Language
English
European credits
30 ECTS
Minor type
Incoming Exchange

Questions?

Do you have questions about this minor? Ask them via the online form.

Online form