Nice that you are interested in the Hayo Apotheker Incentive Fund (HAF). We will take you on a journey through 7 fun events where you will work together to make your company even stronger.
The events of edition 6 (autumn 2025) can be found here.
12 noon to 2.30 pm on Thursday 9 October 2025
10 am to 12.30 pm on Saturday 18 October 2025
Who’s your customer, what’s the problem, what’s happening with the target group and what’s the solution?
During this event, you’ll work on finding out who your customers are. What problems or social problems have you spotted and what do you want to resolve through your business so as to create value? We’ll work on this by looking into what the issues are for various target groups. Once we’ve carefully formulated the problem, we’ll think about the different options for solving it.
1.30 pm to 5.00 pm on Saturday 18 October 2025
The last session got you creating your business model and so as to ensure you don’t invest unnecessary time and money in a business model that doesn’t work out, we’ll work on prototypes in this session. What assumptions do you make in your business model. And how can you find out if these assumptions are actually true (or not)?
9 am to 1 pm on Wednesday 29 October 2025
You’ll work on creating a business model for the solution you came up with during the last event for your target group. During the business model workshop, you’ll think about what your business will be like, what value you’ll create, for who, how you can reach this target group, and who you need to be able to create this value.
Once you’ve created your business model, it’s time to get on the infamous soapbox and announce your ideas to the others. To get you ready, you’ll get a workshop in strong pitches from an expert.
12 noon to 4 pm on Thursday 13 November 2025
This session will give you the last things you need to make your business a success. You’ll work out what the cost price of your product or service is, think about your business branding and get the tools you need to make a sales pitch to your target group.
You’ll get 3 workshops during this event:
Includes lunch/drinks
11 am to 5 pm on Thursday 20 November 2025
During the Pitch Day, you’ll present your business to an official jury. And you’ll get to give them an impression of what you’ve learnt from the Hayo Apotheker Incentive Fund.
Impress them and, who knows, you might be selected as one of the 3 finalists going on to the Grand Finale to win one of the 3 top prizes. Remember, the first prize is for €2,500!
9 am to 6 pm on Thursday 4 December 2025
During the final event, you’ll present your business to the official kick-start team, guest entrepreneurs and, of course, family or friends you invite to the occasion. The jury includes our chair Hayo Apotheker, ex-mayor of Leeuwarden and ex-member of the NHL Stenden Executive Board, the man the fund is named after.
Impress then and go for the win! You might just walk away with the €2,500 first prize!
Marketday
During this market, student entrepreneurs will present their product or service and you will meet established entrepreneurs from the region. Discover what entrepreneurial adventures await you alongside your studies. Get inspired, get in touch with each other and who knows, you might even find a potential investor for your business!
We hold general weekly consultations and as they’re hybrid, you can follow them in person or online. The consultations aren’t compulsory but are interesting and complement the events on the trail.
Feel free to call in at the CfE in Leeuwarden or Emmen, or email your queries about the Hayo Apotheker Incentive Fund to kickstarttrail.cfe@nhlstenden.com.
