
Whether you realize it or not, media is part of your life on a daily basis. We don’t just mean social media, television or newspapers, but also the commercials on YouTube or Spotify that tempt you, sometimes subconsciously, to buy something. This means of communications demands a certain type of person, someone that knows how to make and share media productions in the right way. During this two-year AD programme, you will become that person!
Take this degree
- To follow a programme that follows on by your creative profile from college and find out about the entrepreneur in you.
- To learn in just two years how you can think up and make successful media productions.
- To learn all about concept development, production and marketing.
- To learn by doing real-life assignments with other students, lecturers and with experts from the field and build your network!
- To choose your own study path and launch your own company or use your talents in an existing organisation.
- To have the opportunity to follow your internship in your home country.
- To study at the Dutch University of applied sciences who has the best associate degree programmes (Keuzegids hbo 2022)
What's in store for you?
During this two-year programme, you’ll work on projects from the industry, such as making, creating and managing video productions and cross-media campaigns. You also learn how to get the best out of, for instance, YouTube, Facebook, Instagram and TikTok when selling your product. You’ll learn all about concept development, production and marketing, but also about costs, how you earn money and smartly deal with regulations on privacy and property. In short, you’ll have all the ingredients for becoming a success in this industry. You’ll also find the entrepreneur in you, either by launching your own company or using your talents in an existing company or organisation.
The study programme covers the following:
- The world of media and its commercial opportunities.
- How media works.
- Thinking up and making media and products.
- Project management and entrepreneurship.
- Business economics and law.
- Drawing up and improving business plans in media.
Overview

Virtual Tour Leeuwarden
Programmes related to Ad Creative Media Professional
NHL Stenden offers other degrees similar to Ad Creative Media Professional at bachelor degree level and master’s.
Develop your skills to become a manager in the media industry. You develop your insights into business and marketing, nurture your conceptual thinking skills and learn how to use and apply different forms of media and technology. You get to explore all aspects of your own creativity whether your passion is for film, radio, tv, online media, music or video games.
More intensive than the four-year programme, this fast-track, three-year degree gives you more concentrated practical experience. And there’s more emphasis on self-study when it comes to learning theory.
Take your media skills to the next level with our master’s in Content & Media Strategy and develop your skills in developing content and media strategies that help organisations create meaningful communication.

Is this the degree for you?
If you're confident this degree is the one for you, then why not apply online straightaway? Or pick one of the other options to help you take the next step.
More information about this course
More intensive than the four-year programme, this fast-track, three-year degree gives you more concentrated practical experience. And there’s more emphasis on self-study when it comes to learning theory.
Take your media skills to the next level with our master’s in Content & Media Strategy and develop your skills in developing content and media strategies that help organisations create meaningful communication.