During the Creative Business programme, you will be trained as a manager in the media industry. The skills you develop for this are integrated into the programme and practised through practical assignments and during your internship. Together with real companies, you will learn to develop new media concepts that add value to a company or organisation and make an impact on the target group(s).
You will work on different topics from the Sustainable Development Goals (SDGs), the goals agreed upon by 196 countries within the United Nations. For example, you will work on explaining the topic of sustainability to your target audience through media in a comprehensible, engaging way and make an impact. Other topics you will work on are:
Media business/Media management, Media concepting